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Organic or Paid
06.07.2004

Research recently presented at @dTech suggests that a search engine user’s goal influences if they will use the organic or paid listings in their search results. Searchers who are ready to purchase tend to be more likely to use paid listings than searchers who are still researching product options. Contact us for information on how to help your site appear in both listings to capture as many searchers looking for your products as possible.

 

     
Search Engine Marketing


Surfers Are Increasingly Impatient

Searching The Internet

Buying Online

Search Engines Are More Credible Than Ads

Search Engines Have a Unique Voice

Searching for Relevant Content

Search Engine Shoppers

Keyword Expenses Increasing

Effective SEM

Optimize Your Site

Protecting your Mark

Organic or Paid

A Strategy for Each Search Engine

Search Engines Remain Popular

Balancing Pay and Placement

Search Engine Listings


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